There are plenty of decent web designers in the world. Those that can make your website look prettier and those that can generate lovely fluffy marketing ideas but there are surprisingly few that offer to test different designs to find a look that works well for users. So many web design essex agencies tend to neglect that design and usability are one and the same. Just ask Steve Jobs the founder and chief executive of Apple. He has built an empire on products that not only look great but those that are simple to use.
The Beautiful iPhone
Take the iPhone as an example of how design should be. It looks great. It feels great. It’s got kudos. People want one. It is also incredibly technically advanced. Nevertheless there are very few people that can’t pick it up and use it. It is tactile and fun. People of any ages can get to grips with it. Children through to grandmas own one and this is what makes it a special piece of kit. It does not put tech retards like myself off it despite it being so incredibly complex. That is how design should be. Thank you Steve Jobs!
